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Internet Marketing Fundamentals

Advertising Fundamentals

November 17, 2010 Internet Marketing Fundamentals

The world of network marketing is one that is in a constant state of change.  However, there are a few things that are pretty constant and marketing fundamentals are one of those things. There are entire books written about any kind of marketing you could think of.  However, no matter what you pick, there are [...]

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Your Real Business Is Not Your Business

August 7, 2010 Internet Marketing Fundamentals

This is going to shock most of you, but did you know that your real business has nothing to do with the products from your network marketing company. Let me clarify that… Successful network marketers – their business is marketing. Unsuccessful network marketers – their business is selling their network marketing products. It takes most [...]

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MLM Lead Program – There Are Two Features That Must Be Included

June 24, 2010 Internet Marketing Fundamentals

Congratulations.  If you’re reading this it means that you already understand that the old way to get leads for you MLM business don’t work.  It’s time to stop using those outdated methods and join all of the top earners in the industry by getting your own MLM lead program to get leads for you. If [...]

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Why You Have To Stick To One Type Of Marketing

June 20, 2010 Internet Marketing Fundamentals

One of the biggest issues facing network marketers today is “Information Overload”.   There is so much information available online on how to build your business.  This is good, but it can very easily become overwhelming.  *************************************************************** People struggling from information overload usually stem from one thing:  Not knowing what type of marketing to specialize in [...]

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Developing Content – Topics Are Unlimited

June 20, 2010 Internet Marketing Fundamentals

There are several different network marketing strategies that rely on finding unique content.  The biggest ones are article, blog and video marketing.   Whether you are writing an article, a blog or a script for a video it’s crucial that you continue to develop content that is consistently distributed, original and valuable. Finding content topics is the [...]

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Principles Of Successful Copywriting

June 20, 2010 Internet Marketing Fundamentals

Principles Of Successful Copywriting You must have a swipe file You should know (and use) principles of human psychology Fix problems, don’t list features Provide Proof (specifics) to back up your promises and claims Don’t “sell” – disguise your sales pitch with valuable content Know your target market – this can’t be repeated often enough [...]

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The Outline For Preparing Content

June 20, 2010 Internet Marketing Fundamentals

Content Outline This is the basic formula for developing copy for a short article, video or a solo ad.  Headline Determine the ultimate benefit of your offer/product and use that to create your headlines. Opening Statement This is sometimes referred to as My Story.  Briefly tell them who you are and why you can relate [...]

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Network Marketing Strategy – How To Pick Just One

June 19, 2010 Internet Marketing Fundamentals

In the network marketing world today the number of ways you can market your business continues to grow.  However, the number of options is so large it’s sometimes difficult to decide where to start. The inability to pick one network marketing strategy and focus on it until you see results is the biggest cause of the dreaded [...]

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Multilevel Companies – Where Your Marketing Should Be Focused

June 12, 2010 Internet Marketing Fundamentals

Successful network marketers all know one thing that you’re probably missing – You should only be focusing your marketing on two groups: People who are already involved in multilevel companies People who are actually looking for information about these multilevel companies. You have probably spent most of your time marketing to people who are not [...]

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